Help Us Spread the Word
We’re setting out to eliminate pain from the Black hair styling experience and reduce the rate of thinning and hair loss due to improper styling methods. And you can help us do so.
Someone once said “knowledge is power” and in this case knowledge can help us save our hair. We want our film to reach as many people as possible, so that more of us can put into action the practices that can help keep our crowns healthy.
Over one third of Black women in the US show signs of hair loss or thinning. We think this rate can get down to zero because traction alopecia is 100% preventable.
Here’s how you can help change that…
1. Share the Film
Share it with your mom, auntie, cousins, best friend… basically anyone with a gorgeous head of hair that needs to be properly protected. Click on the little share icon on the video.
2. Share the New Rules
With the help of several industry and medical professionals we’ve created these new rules for protective styling, which summarize the tips in the film and more.
3. Post on Social Media
We’ve created a bunch of videos and images that can be shared on social media to help get the word out. Tag posts with #PrettyShouldntHurt and tag us: @hairunruled and @darkandlovely so we can see how much the word is getting out. Tell your friends to visit prettyshouldnthurt.com for more info (it’s easier to remember than our longer URL).
Click on the images in the gallery to expand, then click and hold to download them to your phone.
Share Video Clips on Social
If you’d like to download the short videos that we’ve created, you can download them here. Grab the trailer directly here.