Casting Call: Women Who Wear Protective Styles Wanted

Hi! 😃 We’re working on a short video on protective styles–the beauty of them, the role that they’ve come to play in our culture, how we use them as part of our lifestyle choices, and how to wear them safely.

We’re looking for three women each with three different types of hair textures and backgrounds to share their hair story and a slice of their day-to-day life.

Each woman will have her hair done on camera by one of our Yeluchi stylists and will share her story on film. Because the way we wear our hair is often a product of who we are and how we live, we’ll also spend a few hours with each interviewee and film beautiful shots of a typical day in her life.


  • Must wear her hair in protective styles at least once a year (can be more)
  • Must live in NYC
  • Must be available to shoot in studio on 3/3, 3/7 or 3/8
  • Must also have 2 – 4 hours available for day-in-the-life shots any day between 3/1 – 3/6 or the weekend of 3/14


 – Casting Closed –

Whoa 😯, we got an amazing response and in just a couple of days! We’ve now closed our casting call and will be making a decision very soon! If you’d like to be notified about other opps like this, sign up for our newsletter or follow us on IG here and here!