product review: shea moisture’s raw shea butter moisture retention shampoo

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by un’ruly Contributor, Chadette Maragh

As a born again natural hair virgin I want to ensure every product and every technique I use on my hair ensures maximum health to my sprouting strands and quite honestly I was dumbfounded to discover the fragile relationship shared between naturals and shampoo. With methods varying from pre-poo to cowashes, it seemed to some that shampoo was either an enemy that you kept at a distance or never meddled with at all. It was astonishing really and I suddenly found myself questioning if my beloved, weekly shampoo sessions would have to be cut down to a biweekly event or even exist at all.

The solution? Shea Moisture’s Raw Shea Butter Moisture Retention Shampoo. A cleansing, “moisturizing” all organic blend of argan oil, sea kelp and shea butter, that leaves my hair soft, detangled and most importantly sulfate and paraban free! There is nothing more satisfying to know that I’m treating my hair to a necessary wash but not stripping it of its essential oils and moisture. I found Shea Moisture’s Raw Shea Butter Moisture Retention Shampoo thick in consistency and silky to the touch with generous slip.

main takeaway

Shea Moisture’s Raw Shea Butter Moisture Retention Shampoo scores an undeniable overall “A” from myself and countless vloggers and bloggers alike. Leaving hair irresistibly soft and tangle free with its incredible slip and moisturizing key ingredients. This shampoo is definitely a naturalista favorite.


what the manufacturer says

  • Our gentle, all-natural shampoo will help soften, moisturize and repair damaged, over-processed hair.
  • A sulfate-free shampoo that cleanses, hydrates and repairs dry, damaged or over-processed hair.


what the bloggers said

Savvy Brown

This product really got my scalp clean on the first try! I also don’t believe in shampooing more than once. (I read somewhere, that that’s just a manufacturer’s claim to get you use up more of the product more quickly). It was extremely emollient with a lot of slip. So much, in fact, that I was able to finger detangle the section BEFORE I used my Trader Joe’s Condish and detangling comb to finish the job!.

I’m a Natural Black Girl

What I loved most about this shampoo is that it…has…SLIP? I think I could possibly detangle my hair with this shampoo (strong POSSIBLY). It almost feels like a light conditioner of some sort. AND it effectively cleanses my scalp. I love it. I would, however, suggest to dilute it a bit with water (about 1/2 cup/ bottle) to loosen it up a bit, because since it is SO thick, it leaves the bottle quickly. Overall, definitely one of my favorites.

Urban Bush Babes

This shampoo right here has helped my hair stay moisturized for days instead of just one or two days. My scalp has also been relieved of it’s dryness.  After two weeks of use I think it’s safe to say I will be adding this to my staple hair products.

what the commenters said

I’m currently using this shampoo and I love it. I use it around every 3 days. It’ doesn’t have any harsh ingredients and doesn’t strip my hair of moisture when I wash it. It’s given me a lot more volume which I love because my hair usually falls flat.

– Qiana Christine

I used this when I was transitioning. Then when I went natural I started using Carol’s Daughter Monoi collection so I gave this to my boyfriend. Since then I’ve bought my own again. I love this line! It makes my fair so soft and manageable. I love the way it smells and hope that they continue to produce this line!


Right now I am in the process of transitioning and it has been extremely difficult trying to find a shampoo that works with both hair textures. This shampoo did not give my hair a stripped feeling and moisturized my hair surprisingly well. The shampoo does feel like it weighs down your hair a bit but i don’t think it should be an issue. A GREAT PURCHASE.

– Love2323

where to get it

You can purchase Shea Moisture’s Raw Shea Butter Moisture retention Shampoo at Walgreens, Target, or and it starts at $9.99 for a 12oz bottle.


Deionized Water, Decyl Glucoside (Sugar Beets), African Butyrospermum Parkii (Shea Butter), Aloe Vera Leaf Juice, Argan Oil, Panthenol (Provitamin B5), Rosemary Extract, Sea Kelp Extract, Vitamin E, Lonicera Caprifolium Flower Extract (Honeysuckle), Lonicera Japonica Flower Extract (Japanese Honeysuckle)

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One comment

  1. Shea Moisture does have some great products. I have 4C hair and it tend to be very dry. I will give the Shea Moisture Raw Shea Butter Shampoo a try with Avocado oil. The great new is my favorite store carry both

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